This week, more than 100 Windermere brokers from all over the Puget Sound area met at Broadmoor Golf and Country Club to discuss the local luxury real estate market, premier their newest luxury listings, and hear from the featured speaker, Stephanie Pfeffer Anton, Executive Vice President of Luxury Portfolio International. Stephanie discussed a number of things related to luxury consumer trends, but her insights into the younger generation of luxury homeowners were especially interesting.
Wealthy Millennials have predominantly grown up in affluent homes. They know luxury brands very well and, for the most part, are not enamored by them. For them, money buys more than a luxury home or luxury car: It buys time with friends and family, and having amazing experiences that they can share with each other. This behavior is likely even more commonplace in an area like Seattle where understated affluence is the status quo amongst the area’s wealthiest residents.
The top three priorities of young luxury homeowners are travel, dining, and real estate – in that order. Their desires for a luxury home are somewhat different than their Baby Boomer parents before them. For instance, in a world of social media, reality television, and constant internet access – and the attention that it brings – their number one priority in a home is privacy. But that’s not all. According to a study by Luxury Portfolio International, these are the top five amenities that younger generations look for in a luxury home:
- Large Master Suite with amazing bathroom
- Energy Efficient/Smart Homes
- Sustainable Living (convenience without wastefulness + social good)
- High-end kitchen appliances
Windermere is a proud member of Luxury Portfolio International, an exclusive affilition that enables us to market our $1 million+ listings to the largest network of independent real estate firms in the world. For more information about Luxury Portfolio please visit LuxuryPortfolio.com.
Today, the Puget Sound Business Journal exclusively announced the launch of Windermere’s new ultra-luxury brand, W Collection. Spearheading the W Collection is Leigh Canlis, Vice President, Luxury Division of Windermere, who joined the company in February.
Canlis said, “W Collection is much more than a luxury marketing program, it is like the American Express Black Card of real estate. “W” is a high-touch concierge service that not only markets luxury listings, but connects Windermere brokers and their clients to every aspect of the luxury industry.”
The new division will focus on homes priced at $2.5 million and above in Seattle and $3 million and above on the Eastside, and the top tier brokers who work in this arena.
Read Patti Payne’s entire story in the Puget Sound Business Journal.
Hot off the presses – the new issue of Windermere Living is available today at your nearby Windermere Real Estate office or read it online HERE.
On June 9, more than 100 Windermere agents set sail on an Argosy cruise for a guided tour of luxury waterfront homes around Lake Washington.
With food, libations and conversations flowing, Windermere agents from all over Western Washington were given a unique preview and perspective of some of the remarkable homes on last weekend’s 2016 Waterfront Home Tour.
Listing agents were able to share key information regarding the space, amenities and lifestyle offered by each home, making it an educational tour as well as a boat load of fun.
2428 Montavista Place W
$3,200,000 | 4 Bed | 3.5 Bath | 4,021 SQFT
This epic Magnolia home is nothing short of amazing. With breathtaking views everywhere you look, it’s like sitting on a perch happily taking it all in; from downtown to Bainbridge Island. The attention to detail in this home starts at the front door and never seems to end. Not only is it landscaped beautifully, but it is also low maintenance. With a wine cellar, gourmet kitchen, and fabulous entertaining spaces, the only problem you’ll have at this residence is trying to get your guests to leave it.
See more of this majestic home on Windermere.com.
2929 1st Ave Ph 1
$2,900,000 | 3 Bed | 3.25 Bath | 3,070 SQFT
What’s better than a penthouse? A double penthouse – aka – having half of the entire top floor to yourself. Get ready to have your eyes fill with tears of joy as you take in this incredible space and its views of Seattle’s best sites. With west-facing views of the Sound and Olympics, overlooking views of the Sculpture Park, AND views of the Blue Angels at EYE LEVEL, it really doesn’t get much better than this. Except that it does get better because you get to enjoy these views from a huge rooftop deck while winding down in your hot tub. Not only that, but this remarkable listing comes with three parking spots – and we all know how frustrating it is to park in the city. If money can buy happiness this penthouse is it.
See more of this penthouse at Windermere.com.
5708 Palantine Ave N
$1,475,000 | 4 Bed | 4.25 Bath | 3,690 SQFT
What’s better than a beautiful home in Phinney Ridge? A fully remodeled beautiful home in Phinney Ridge. This home might as well be brand spanking new with all of the high-quality materials and thoughtful touches made to the place. Not only that, but it’s completely stocked with areas to entertain. Invite your family and friends over for some serious Seahawks action in the large lower-level bonus room, play Ping-Pong or pool, and of course, tend bar. But it doesn’t stop there because the backyard is another perfect place to host BBQ’s and bonfires. The large master suite upstairs includes a walk-out balcony and spa-like marble bathroom with double sinks, soaking tub, and shower. Easily walk or bike to Green Lake, Woodland Park Zoo, restaurants, and shops. Wrap all that up and we’d say this place makes one pretty package.
See more of this charming home at Windermere.com.
More than 95 Windermere Real Estate agents came together last week for our monthly Premier Breakfast at Broadmoor Country Club in Seattle to discuss luxury real estate and the difference a strong brand makes for our clients.
Our favorite quote from the event: “The name of a property is its personality.”
Check out the beautiful new November 2014 Premier Look Book!